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Marketing Campaign Manager

Summary

Salary
£Competitive
Team
Marketing
Location
Malmesbury - United Kingdom

Description

As our Marketing Campaigns Manager for our lighting category you will take ownership for the development of the global brand strategy for the next 2-5 years and will be responsible for the delivery of strategically aligned campaigns for the category. 

Accountabilities

  • Definition, briefing and ownership of cross-channel business as usual campaigns.
  • Project specific analysis and reporting of campaign performance. Employing a test, learn, report, adapt approach to content development.
  • Champion of the campaign strategy and ensuring the deliverables align.
  • Drive category growth by understanding markets and building relationships with key stakeholders.
  • Working directly with international markets to ensure requirements are accurately captured, interrogated and reflected within the scope of the campaign brief.
  • Proactively seek out and drive campaign efficiencies.
  • Translation of NPD commercial strategies & propositions into cross-channel campaigns that align to the business objectives.

Skills

  • Previous proven marketing experience
  • Ability to take on complex product propositions and translate into compelling campaigns.
  • Comfortable presenting to key stakeholders and becoming an advocate for the category.
  • Experience developing data and insights driven strategic briefs.
  • Organised, engaged, creative and commercially astute with the desire to find opportunities.
  • Strong project management and planning skills; oversee campaign creation at Group level and delivery in market, maximising asset utilisation.
  • Ability to travel frequently.

Benefits

  • 27 days holiday plus eight statutory bank holidays
  • Pension scheme
  • Performance related bonus
  • Life assurance
  • Sport centre
  • Free on-site parking
  • Subsidised café and restaurants
  • Discounts on Dyson machines