Communications Manager - Floorcare & Professional

Summary

Salary
£Competitive + Benefits
Team
Communications
Location
London - United Kingdom

Description

We are looking for a dynamic and well-organised Communications Manager in Floorcare & Professional, to develop and execute integrated communications plans that position Dyson as the leader in the category. Bringing to life our technology and design credentials to produce creative, high impact media and social campaigns. 

As a key support to the FC Communications team, the individual will take a lead role on sub-categories and supporting elements of NPD launches. Particular focus will be on campaigns that enable Dyson to sustain social and media coverage beyond NPD as well as wider day-to-day market support. 

This role can be based in London or Malmesbury. 


Accountabilities

  • Act as the expert for the Global comms team on key areas of responsibility, including maintaining Floorcare messages and content on an ongoing basis
  • Support handling of international press kits and delivery of key assets to markets in a timely manner
  • With an emphasis on ‘always on’ content, the individual will support a continuous stream of tactical pitch inspirations to allow markets to talk to media and influencers on a year round basis – based on a strong editorial calendar
  • Support creation of compelling, original content for external communication that is tuned for Dyson’s key regions
  • Integrated 360 comms: work toward delivering communications strategies around Dyson’s Floorcare product category that draw on the know-how of RDD and combine it with creative stakeholders and partners ranging from CRM, Social and Digital to deploy in a 360 way.
  • Delivery: develop and execute programmatic activities through Communications materials, press and social media, and ensure a varied and high impact calendar of events which don’t just rely on NPD.
  • Storytelling: conceptualize and create compelling narratives and a variety of communications materials for internal and external audiences
  • Impact and influence: develop and execute well thought through strategies which positively raise the profile of Dyson within the markets they are deployed, reinforcing Dyson’s technology credentials and key messages relating to health, tech and overall wellbeing.
  • Events: support market teams ensuring the events are well attended and high impact while adhering to global guidelines, influencing media and KOLs and supporting commercial objectives along the way
  • Measurement: Measuring and analysing success to ensure continuous improvement

Skills

  • Experience in communications and marketing disciplines
  • Cross-functional campaign management: experience of operating within cross-functional communications campaigns.
  • Multi-platform: Experience working across a range of multi-media channels with competency in digital marketing and social media.
  • Project management skills: including experience of working across complex multi-stakeholder initiatives and a basic appreciation of the resource planning process
  • Strong presentation and executional skills 

Benefits

  • 27 days holiday plus eight statutory bank holidays
  • Pension scheme
  • Performance related bonus
  • Life assurance
  • Sport centre
  • Free on-site parking
  • Subsidised café and restaurants
  • Discounts on Dyson machines

Posted: 10 September 2019