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SEO and Data Analytics Manager

Summary

Salary
As per market standards
Team
Data Science
Location
Gurgaon, India

About us

Dyson is a £4 bn+ global technology company with a unique philosophy, led by Sir James Dyson. We transform every category we enter with radical and iconic re-inventions that work, perform and look very different.
As a technology and engineering pioneer, we currently operate in the categories of Floor Care, Environmental Control, Personal Care, Lighting and Professional (‘Airblade’ hand dryers).  Dyson invented world’s first bag-less vacuum with Root Cyclone™ technology, the bladeless fans with Air Amplifier™ technology and most recently we launched the Dyson Corrale™ hair straightener.  
Dyson files hundreds of patents per year, invests millions in research at leading universities around the world, and has a pipeline of technology stretching 25 years into the future. But it remains family-owned, plotting its own path, not bowing to shareholders or reporting to the stock exchange. All this means more investment in risky, exciting, varied and surprising products for the future. 
Our products are available in 80+ countries worldwide, and on an average one machine is sold every 5 seconds. We do all this with our team of over 13,000 employees worldwide.

About the role

Roles & Responsibilities:
SEO
• Leading and directing implementation of strategic and operative on and off page SEO strategies and optimization for Dyson.in• Leading technical SEO analysis, identifying and executing website optimization strategies that deliver conversions• Developing, track and monitor SEO KPIs, using tools such as Google Analytics, Google search console and botify, in alignment with business strategy• Cooperating with internal stakeholders across marketing team for relevant content and to drive editorial SEO strategies• Staying abreast with industry trends and act as our in-house expert on new approaches to SEO.
Data Analytics
• Lead cross-functional projects using advanced data analysis techniques to discover insights that will guide strategic decisions and uncover optimization opportunities• Build, develop and maintain data reporting systems, data automation, dashboards and performance metrics that support key business functions• Develop insights from owner database feeding into future plans• Develop dashboards and derive insights from existing CRM systems across multiple points of customer interaction – chat, whatsapp, calls, website and offline. 

About you

QUALIFICATIONS & DESIRED WORKING EXPERIENCE:
• 4-5 years of proven experience as an analytics manager or data scientist• Expertise is at least one business intelligence tool – Tableau, Power BI, Data Studio or any other• Knowledge of Google Analytics and other ecommerce tools like decibel, magento, botify is a plus• Enjoys working in a fast paced & ever-changing environment• Self-starter with lots of initiative and a positive attitude• Strong team player

Benefits

Dyson monitors the market to ensure competitive salaries, bonuses and pension contributions. Beyond that, you’ll enjoy generous leave, a allowances and medical care and insurance. But financial benefits are just the start of a Dyson career. Rapid professional growth, leadership development and new opportunities abound, driven by regular reviews and dynamic workshops. And with a vibrant culture, the latest devices and a relaxed dress code reflecting our engineering spirit, it’s an exciting team environment geared to fueling and realizing ambition.
#LI-DYSON

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate. 

Closing date: 08 February 2021