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Project Lead


Competitive Compensation
Seoul - South Korea

About us

Dyson is growing. Fast. More products. New categories. More visual communications. We are a
creative technology company with a global and iconic identity. Our mission is simple: We solve
problems others ignore with exciting new technologies which defy convention. Communicating our
products’ superiority with brevity and presenting ourselves in the right way is essential to selling,
protecting identity, and building our hard earned Reputation. And every touchpoint with our consumers contributes to the Dyson Experience, so each must reflect our values and philosophy. Perfectly.

About the role

Reporting to the APAC CoE Programme Management Lead, you will be responsible for the project management of the delivery of a Statement of Work (SoW) for a given category-related project. You will work closely with the creatives in CoE APAC and its hubs plus the approved production partners to ensure that CoE APAC are adequately resourced to deliver high-quality materials on time and to budget through the appropriate levels of governance (Commercial reviews, Creative reviews and Legal reviews).
You will work within resource and budget targets set by the Korea team and will report upon deviations to an agreed SoW to the APAC Programme Management Lead and Planning & Operations Director where appropriate.

You will work closely with the Korea commercial teams and APAC CoE creative teams to ensure they have a full picture of the projects upon briefing and to ensure that the creative work is in line with the project strategy.

You will work closely with Hogarth to ensure that materials are delivered to allow for timely delivery to market.
And while you’ll be a part of APAC CoE, you’ll also need to be able to work independently without supervision, ensuring your briefing work is clear to all parties and the creatives will deliver on time. In short, you should be creatively sympathetic but commercially astute with an ability to balance both for the good of a project.

Function Overview
The APAC Centre Of Excellence (CoE) is a regional Dyson team responsible for maintaining the visual identity and brand reputation of Dyson across every Asian market. We work collaboratively with local Dyson creative teams to deliver seamless consumer experiences that instil an understanding of and confidence in the products performance, distinct commercial benefits to the business and ultimately brand advocacy and loyalty.

The Project lead will always have the questions below in the forefront of their minds when making decisions:
• What and how much are we delivering for this project?
• Are projects following process and is the business making informed decisions about them
based on transparent and clear data?
• Will we deliver on time and to budget with the booked resource?
• Are we have existing assets / direction as reference or a new assets needs to be created?
• What is the impact to deviations from an agreed SoW deliver additional items for launch?

About you

Experience Required
The role takes ownership of the resource required to deliver and ensures that it enables delivery of projects within their category. Working closely with the CoE APAC creative teams and the Producers and Project Managers across our global creative channel teams (Imagery, film, advertisement, etc), the Project lead is critical in ensuring that we deliver on time, to cost and to an agreed SoW.
Project lead is responsible for ensuring our campaigns are delivered through the channel teams through the correct process based upon the strategic and time and cost targets agreed by the Commercial Manager and Marketing managers from Korea.
1. Lead the conversation with brief owners and develop a clear SoW during the briefing phase and ensure delivery during the deliver phase.
a. Must have significant hands-on experience (ideally 5 - 7 years) of producing high production value content especially digital assets with marketing communications objectives.
b. Well-drilled in end-to-end content delivery, including: shaking down briefs, scoping,creative development, and delivery of projects on time and on budget.
c. An open-minded approach to different production models and ability to innovate.
d. Experience of crewing-up productions, pulling in the right expertise according to the task at hand.
e. Have a sound knowledge of the Dyson channels in which content will live (social, retail,broadcast, PR) to be able to advise and direct on strategy and to ensure they receive tailored and impactful content.
2. Deliver projects that are suitably planned, governed, resourced and managed.
a. Agree detailed briefs and specifications for new content projects - interrogating brief owners and ensure requirements are justifiable, achievable and meet the overall business objectives.
b. Lead the conversation with brief owners and develop a clear SoW during the briefing phase and ensure delivery during the deliver phase.
c. Able to scope large pieces of work, leading the process of breaking down amorphous problems into deliverable solutions.
d. Confidence in managing production budgets up to £50k and able to build detailed cost estimates and timing plans
e. Able to identify, mitigate and manage project risks.

3. Support the Korea Creative hub in supplier management
a. Support the APAC CoE Programme Management Lead in management of the briefing processes with our suppliers.
b. Responsible for feeding projects into the SoW and maintaining accuracy on project timings.
c. Develop relationships with external production partners and be able to cast suppliers depending on the job to be done.
d. Commercially astute and skilled at negotiating with and the ongoing management of suppliers.
e. Experience of casting and talent management.
f. Experience of usage and licensing negotiation and working with legal teams to ensure the appropriate documentation is in place to reflect these agreements.

4. Work closely with the wider COE APAC’s Planning and Operations team to transparently communicate risks to the business.
a. Attend regular planning sessions to communicate status and escalate issues where appropriate
b. Maintain a close relationship with the CoE APAC creatives team and Hubs to share best practice and WoW.
c. Update and maintain all relevant documents (including, but not limited to, the RAG status)
d. Works closely with the other Project Manager, Producer, Strategist and Media Planner across APAC teams on up-to-date resource planning, ensuring the most effective and appropriate use of internal and external resource.


Dyson monitors the market to ensure competitive salaries and pension contributions. Beyond that, you’ll also enjoy a profit-related bonus, generous leave and life insurance. But financial benefits are only the start of a Dyson career. Rapid professional growth, leadership development and new opportunities abound, driven by regular reviews and dynamic workshops. And with a vibrant culture,flexible working hours, the latest devices and a relaxed dress code reflecting our engineering spirit, it’s an exciting team environment geared to creativity, innovation and ambition. #LI-DYSON

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.