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Associate Social Media Manager

Summary

Salary
Competitive
Team
Creative
Location
United States - Chicago Office

About us:

Dyson is a global technology enterprise. We’re growing fast and our ambition is huge – more categories, more locations and more people. Dyson launched in the US in 2002, and since then operations have grown exponentially. Our US headquarters is based in Chicago's Fulton Market neighborhood with an additional office in Ann Arbor, Michigan. We also have employees working in field sales, our service centers, and in our growing number of Dyson Demo Store’s across the country. 

The Center of Excellence (COE), Americas is multi-disciplinary regional extension of Group (HQ) Commercial team, built to support Market-driven needs within the realm of Group-led strategies. The team increases global capability, informs strategic decisions leveraging local insights, cascades Global best practices and executes bespoke and localized Market campaigns and experiences. The COE includes Insights, Creative, Digital, Delivery, Retail Experience, and Strategic Planning which is the function responsible for the creative and social strategy, development of briefs and partnership with the Markets in developing marketing strategies and creative execution within the region. The Americas is comprised of 3 markets – US, Canada and Mexico – with South American expansion on the horizon. 

The goal of the Center of Excellence is to provide in-region support to our markets, acting as connectors to our global teams in the UK, and drive excellence across all our marketing and retail communications assets.

About the role:

This is an exciting opportunity to be part of our COE. Reporting to a Senior Strategist, this role will work with regional teams in the US, Canada, and Mexico to manage social media accounts, as well as plan and create content for Dyson’s multiple social platforms. 

We are looking for a Social Media Manager with experience in both social analytics and community management. The role requires strong analytical skills, excellent communication between teams, and an interest in the technology, innovation, and social advertising worlds. 

You will work closely with the campaign strategist, content makers, writers, consumer insights, analytics experts, and category marketing teams to ensure that projects are executed efficiently and deliver the desired results. You will also analyze social content performance and trends, and use this knowledge to inform partners across the company.

You will help define the future of Social at Dyson, working closely with the Markets as they develop their social expertise and working closely with Group, informing the global strategies.

Responsibilities include:

  • Maintain the Dyson brand in all of our social communications, working to protect our reputation and brand narrative on social.
  • Guide creative content teams responsible for developing social content. Educate them on “best practices” for different social channels and content formats. Having an interest in new and emerging platforms and formats is critical. 
  • Localize and execute global social media campaigns for Dyson, working collaboratively with teams across the US, Canada, Mexico, and in the UK. 
  • Drive the collaboration and integration among all content teams, including PR, Dyson Newsroom, Live Commerce and Influencer teams. 
  • Be the expert and keep the team smart on best practices and future opportunities. 
  • Use social listening platforms to provide marketing managers with content performance data, conversation sentiment and trends, competitive intelligence, and insights.
  • Use social analytics listening platforms to uncover social insights to include in briefs for creative assignments. These insights can come from investigating conversation themes around a particular topic area, identifying themes from influencer content, or #trending moments that the brand could leverage. 
  • Familiarity and comfort writing in a brand voice for social is key. Comfort publishing on social platforms is of utmost importance.
  • Be curious, adaptable, and open-minded. About our business, about our technology, about our customers, about social trends and new content formats, etc. Curiosity and the ability to self-teach are critical for this role.

About you:

  • 3-5 years working at an advertising, marketing, digital, or communications agency, or in-house in a social function
  • Bachelor's degree in advertising, communications, business, anthropology, psychology, sociology or a related discipline
  • Knowledge of and experience using social listening and social media management platforms such as Sprinklr, Hootsuite, Sprout Social etc. 
  • Experience with live shopping and social e-commerce desired 
  • Language: If you are proficient in Spanish and/or French, that is a big plus! 

Benefits:

At Dyson, how we reward you is linked to our high-performance culture. But it’s about more than salary and bonus. Through a package of financial, lifestyle and health benefits, we support whatever stage of life you’re in and the moments that matter.

Financial benefits:

  • 401K with up to a 4% match
  • Company paid Life Insurance and AD&D
  • Flexible Savings Account (FSA) and Health Savings Account (HSA)

Lifestyle benefits:

  • Competitive Paid Time Off Benefits including Separate Holiday, Sick, and Vacation Time
  • Pre-tax Commuter Benefits (applicable areas only)
  • Generous Child Care Leave Program
  • Wellness Program
  • Employee Assistance Program
  • Generous Dyson Product Discounts

Health benefits:

  • Multi-Level Healthcare Coverage Options
  • Vision & Dental Coverage
  • Company paid Short-Term and Long-Term Disability

Dyson is committed to fostering an inclusive and accessible environment that reflects the diversity of the community in which we live. If requested, we will provide reasonable accommodation during the recruitment process for persons with disabilities. Contact us at americas.talentacquisition@dyson.com for more information. Dyson is an Equal Opportunity Employer. #LI-DYSON


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.