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Content Executive


Customer Service and Inside Sales
Turkey - Istanbul Office

About us

We’re growing – fast. The ambition for eCommerce business is huge. Our goal is to consistently grow our eCommerce business double digit year on year for next 5 years. is where all Dyson initiatives come together and is the single most visible touch point to our consumers. Dyson is about better ideas and better technologies, as the Content Exec you will play a supportive role in implementing the plans which reflects our strategy for Dyson to succeed.

This role offers a great opportunity to further your career in a company driven by technology and innovation.

About the role

At Dyson our Owner is central to everything we do and your role will make sure that owners are getting fantastic experience, every day on our web shop.

The Content Exec support emerging high growth markets in implementing changes to their website. As we grow, we seek to better understand our customers in each of our markets to ensure their experience is meaningful. We have an iterative, data-led optimisation process, driven by passion and an unstoppable push for perfection. This role will require close collaboration with multiple markets and a keen eye for detail to ensure we get the best online execution possible.


Dyson is a fast paced and agile company. The below is an example of your main week to week accountabilities but is not a complete list.

  • Manage the content and products web shop through our Content Management Systems, delivering a consistently premium customer experience.

  • Work with in market eCom teams on delivering digital initiatives and strategy.

  • Set up and manage promotions in line with the relevant commercial calendar. Working cross-functionally to ensure promotions are well merchandised and drive a positive uplift in sales.

  • Carrying out regular site health checks, covering areas such as 404s and onsite search performance.

  • Drive SEO performance and organic traffic and conversions.

  • Working with our owner experience team to manage content on website to address key owner tension points.

  • Partner with the RACE programme which identifies insights and quick wins to improve day to day trading

  • Support with development and implementation of AB Testing strategy.

  • Fulfil other duties as required

  • Pick up new activities that fall broadly in the purpose of the role

  • Fix things that you can see need fixing

  • Identify problems and find solutions.

  • Keep Up to Speed on the Latest Digital trends.

About you

  • Owner first Mind-set: You’ll think first and foremost what these plans and actions do for our owner experience.

  • Previous experience in eCommerce content management, using CMS systems such as AEM is preferable but not required, additionally proficiency in Google Analytics and Adobe Analytics is a plus

  • Previous experience in a eCommerce environment ideally within a premium goods tech setting is also preferable

  • Has previous experience in a fast-paced sales driven environment.

  • Strong communicator: Able to clearly communicate technical issues in a simple laymen’s terminology.

  • Keen eye for detail particularly within a digital setting

  • Has a bias for action and to get things done with a positive attitude.

  • Fluent in English.

  • Project management skills- able to break down a goal into manageable tasks and work efficiently to deadline

  • You’ll be comfortable working in fast agile environment and dealing with ambiguity.

  • Collaborative: You’re Comfortable collaborating will colleagues and peers across countries, cultures and levels of seniority


  • Performance related bonus

  • Private medical insurance

  • Life assurance

  • Discounts on Dyson machines

Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.