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Digital Analyst


Data Analysis
United Kingdom - Malmesbury Office

Our global reputation is priceless and it always hangs on what we do next. Dyson is a unique technology enterprise. We pioneer. Our biggest category today didn’t even exist a few years ago. Our next biggest category? That could be where you come in.

About us Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re driven by progress and thrive on the challenge of relentless improvement. We’re growing fast and our ambition is huge - more categories, more locations and more people. About the role Whilst pockets of insight and analytics exist, building our analytical capabilities is a core pillar of Dyson's new global data strategy. As more consumers engage with Dyson, owning more types of products, and across more markets, the volumes of data is now vast. Understanding how to use this data to improve everything from customer experiences, campaign development and retailer business planning will all be key to Dyson’s success. This role sits within the EMEA Business Intelligence & Analytics team and is tasked with performing detailed digital analysis, proposing recommendations to digital campaigns or web changes and providing reporting and insights on the results. To succeed in this role you should have a natural analytical way of thinking and be exceptional at providing clear actionable insight. Reporting to the Digital Manager - EMEA, you will be responsible for: * Working across several digital data sources such as Google Analytics and Adobe Analytics to produce optimisation recommendations for our digital experience * Ensuring that the reporting & analysis needs of the business stakeholders are delivered to agreed requirements and timelines * Designing, building and deploying reports, dashboards and analytical solutions that drive operational efficiency using best practise design and visualisation techniques * Ensure maintenance of functional and technical documentation * Support our paid media activity on search and social by making data led recommendations * Deep dive analysis around key projects and campaigns * Serving as a liaison between stakeholders * Deliver training to end users centred on the consumption of the analytics we deploy About you Skills * Extensive knowledge of Google Analytics, Adobe Analytics, session replay tools required * Excellent Excel skills essential * Develop visualisations that are easy to understand and digest * Excellent communication skills and building strong business relationships with key stakeholders * Ability to manipulate large and complex data sets * Experience in digital analytics (1+ years) required * Experience of using visualisation software e.g. Tableau desirable Person specification / Core Competencies: * Excellent communication skills to explain complex ideas in simple terms * Organised, delivery focussed and comfortable working on own initiative * Good commercial awareness * Ability to work at a fast pace and to deadlines * Ability to solve problems with innovative solutions Benefits * 27 days holiday plus eight statutory bank holidays * Pension scheme * Free gym membership * Performance related bonus * Private medical insurance * Life assurance * Sport centre * Free on-site parking * Subsidised café and restaurants and free lunches * Discounts on Dyson machines #LI-DYSON

At Dyson, it's about more than our machines. We recognise that our success comes from our inventive people. We believe in including everybody and supporting you on your journey with us

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate. 

Closing date: 20 December 2021