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eCommerce Campaign Manager


Australia - Sydney Barangaroo Office

About Us

As a company, Dyson is a strong market leader. Dyson is not just #1 fastest growing vacuum cleaner company in Australia, it is also the #1 small domestic appliance brand in Australia. Further, with cutting edge product innovation across personal care, fans, humidifiers, purifiers and vacuums, Dyson is now expanding out of small domestic appliances and competing within the top 10 leading consumer durable products in Australia (this includes mobile phones), where Dyson is the fastest growing.

About the Role

The eCommerce Campaign Planning Manager is responsible for the end-to-end management of eCommerce campaigns for the Direct eCommerce business across ANZ (, driving commercial outcomes across multiple campaigns throughout an annual basis and lead an increase in overall awareness of platforms.

Main responsibilities include but not limited to:-

  • Activation and optimisation of acquisition eCommerce events i.e. Black Friday

  • Liaising with global counterparts on strategy

  • Aligning on offers with local commercial team

  • Briefing messaging and assets to support campaign activity

  • Briefing in paid media, owner experience and comms teams to amplify campaigns where applicable

  • Briefing in eCommerce web teams to implement on site

  • Approving media strategy and reporting on performance

  • BBI Management – assigning and management of annual budget to support activity with ROI in mind

  • Also assist in managing eCommerce campaigns such as new product launches, online sales events and direct initiatives and promotions

  • Manage and build relationships with external payment partners to optimise activity and identify opportunities

  • Build effective relationships with external agencies, Direct, Sales, Brand, Customer Care and Dyson Group to help plan, manage and execute strategy

About You

To be successful in this role you bring strong organisational, planning, and time-management skills, with a proven capacity to prioritise and perform time-sensitive tasks. You are highly organised and delivery focused with a positive and proactive approach, a self-starter with a can do attitude and plenty of initiative.

Previous skills & experience: -

  • Bachelor’s degree in a related field

  • Solid experience in Digital/Marketing

  • Exposure to ECommerce platforms and merchandising

  • Proven experience preferably in an eCommerce environment

  • Advanced proficiency in Microsoft Excel, Google Analytics, Word, PowerPoint, and Outlook

  • Strong interpersonal and group communication skills

  • A love of Digital and eCommerce

  • Excellent written and verbal communication ability in English

  • Demonstrated ability to work independently and a keen eye for detail

  • Ambition to grow Dyson business

  • Adobe Photoshop experience

  • Other: Anaplan


Outside of a competitive salary, our team members receive generous product discounts, additional paid annual leave, a generous, above market parental leave scheme and ongoing learning and development opportunities.

At Dyson, our people are at the heart of everything we do. We value you bringing yourself to work, and we want to deliver an employee experience that matches the quality we give to our customers.

We have a vibrant and diverse culture that is geared towards recognition and realising ambition. You'll have regular social activities to take part in and you'll work with a fantastic team of people every day.


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.