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EMEA Content Manager


Turkey - Istanbul Office

EMEA Content Support Manager.


We’re growing – fast.

The ambition for our eCom business is huge. Our goal is to consistently grow our eCommerce business double digit year on year for next 5 years. is where all Dyson initiatives come together and is the single most visible touch point to our consumers. Dyson is about better ideas and better technologies, EMEA eCom Experience Manager you will play a central part in bringing our eCom and digital plans and operations to life.

Description of the Role

At Dyson our Owner is central to everything we do and your role will make sure that owners are getting fantastic experience, every day on our web shop. You will work closely with our group teams, our market teams and our regional creative centres of excellence in the designing and delivery of journeys that give a truly Dyson experience on our website and drive sales and performance.

This role is part of a newly created team. You will need to input and help craft the strategy, operations, and process of this team. It is created to offer day to day multi market support for our smaller developing markets. This could include merchandising for stock, pricing and promotions, merchandising banners, and assets and if possible localising pages. These activities are central to hitting our commercial ambitions and targets


Dyson is a fast paced and agile company with a lot of change. The below is an example of your main accountabilities but is not a complete list.

  • Team management, this role has 2 reports. You will need to quickly build a one team culture to get the best from your people.
  • Partner with developing markets on delivering our eCommerce KPI’s such as volume, net revenue and gross margin via improving our conversion and eCom journeys.
  • Owner Experience You will ensure that owners are getting a fantastic brand experience on all parts of the Dyson website
  • Pricing and Promotion: You will oversee the implementation of commercial plan, ensuring flawless execution of pricing and promotions and the merchandising of these
  • Owner support and Customer Services: You will work with these teams to identify owner tension points on the website, putting in place and implementing plans to address them.
  • Site Health Check: You’ll conduct regular health checks on key parts of the site to ensure website is running smoothly eg checkout audits, 404 errors etc
  • SEO: You will work closely with marketing on technical implementation on SEO to improve our organic search results
  • Digital Demo: You’ll work closely with retail team, ensuring smooth customer journeys as part of digital demo project.

Skills & Competencies.

  • Owner first Mind-set: You’ll think first and foremost what these plans and actions do for our owner experience.
  • Comfortable with complexity and change: Comfortable adapting quickly and often to changes and market demands
  • eCommerce Experience: 2-3 years’ experience directly using eCom systems ideally in a premium goods or technology setting
  • Experience working in muli national teams based across different locations and countries.
  • Experience with AEM and/or Hybris is preferable but not required.
  • Team management: Experience managing a team, developing talent, and managing performance as needed. This role has 2 direct reports which will likely grow in next 12 months.
  • Ability to navigate matrix structure: You’ll be comfortable working with diverse teams across the organisation and navigating a matrixed organisation.
  • Strong communicator: Able to clearly communicate technical issues in a simple laymen’s terminology. Comfortable adjusting communication style to different layers of organisation.
  • Keen eye for detail particularly within a digital setting
  • Has a bias for action and ability get things done with a positive attitude.

Fluent in English and another EMEA market language. Arabic, Turkish, Czech or Hebrew would be a plus.


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.