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Key Account Manager


Ireland - Dublin Office

About Dyson

Our National Accounts team epitomise the entrepreneurial spirit that has defined Dyson since day one: ambitious, commercially savvy, and strategically agile. We work with some of the world’s biggest retailers, implementing the most profitable long-term business plans and driving innovative ways to put our technology into more hands. It requires managing multiple networks of Dyson people. And overseeing many different retail areas – from instore fixtures to online activation. It takes ownership, courage and tough negotiations. Being constantly driven to see clearer solutions and drive better sales.

About the role 

  • Deliver volume sales targets and CAP targets

  • Develop an annual account plan that sets out the key strategic aims for Dyson and the retailer

  • Agree, update, communicate and administer all areas of the promotional planning cycle

  • Manage an A&P budget in line with forecasts and promotional activity

  • Deliver an accurate twelve-month rolling forecast that accounts for; sales trends, promotions, seasonality, distribution changes, NPD and product exits.

  • Understand retailer profitability through the regular use of a margin tracker

  • Achieve the highest standards of execution for the Dyson brand on the Internet and in stores

  • Maximise shopper and consumer understanding through category management

  • Communicate activity to the field regularly through ‘Sales Force Effectiveness’

  • Use data regularly from ‘SFE’ to improve compliance and in store standards

  • Provide the field with the necessary tools to guarantee high levels of execution

  • Ensure that NPD roll out across the retailer is of a high standard

  • Work with ASM’s and engage with field team at in field & in Weekly/monthly meetings

  • Responsibility for conversion on the customer website

  • Deliver compelling, well thought through and inspiring presentations to the retailer

  • Construct ‘Winning Customer proposals’ as part of the Customer Business Meeting Sequence

  • Hold regular face to face meetings with retailer buying Team

  • Organise and deliver Quarterly Business Reviews between senior personnel at Dyson and retailer

  • Work with internal departments to drive through agreed customer initiatives.

  • Effectively manage a network of contacts within Dyson and the retailer across different functions

  • Ensure Supply chain KPI’s and efficiencies are set and delivered against.

  • Align the organisation to your account and negotiation objectives

  • Work to achieve Pan European Pricing Terms within the retailer

  • Communicate and deliver against an agreed timetable

  • Deliver a high quality of work and contributions to Overall Account team, whilst providing day to day guidance and development of direct reports

  • Lead through example and demonstrate leadership in all team meetings

  • Coach and motivate less experienced Account Managers or Territory Sales Managers

  • Line Manage Account Executive and ensure they are developed to their full potential

  • Relish the opportunity to pick up new activities that fall broadly in the purpose of the role

  • Fix things that you can see need fixing

  • Identify problems and find solutions

About you 

  • Strong account management experience for a high-profile brand

  • Proven delivery of sales targets

  • Worked with and contributed to a high performing sales team

  • Has been exposed to senior level account negotiations

  • Evidence of Budget control and forecasting across multiple product lines

  • Level of financial acumen and commercial awareness

  • Working knowledge of the Retail industry, either with an electrical manufacturer or other

  • Strategic planning capability

  • High level of communication skills both verbal and written

  • Excellent relationship builder

  • Analytical skills

  • Influencing and negotiation skills

  • Excellent personal and business presentation skills

  • Strong team player capable of motivating diverse teams

  • Financial acumen

  • Competent people manager

  • Competencies

  • Self-starter who sees things to completion

  • Entrepreneurial flair

  • Energetic, engaging and positive approach

  • Assertive, prepared to see through plans and overcome objections

  • Intelligent, quick-thinking, alert

  • Calm, logical, comfortable with all levels

  • Results driven

  • Passionate

  • Strong leadership ability


  • Discretionary bonus

  • Pension scheme

  • 27 days holiday 

  • Access to reduced rate gym membership in office location

  • Discounted Dyson machines

  • On-site parking

  • Employee Assistance Programme support

  • Life Assurance

  • (Private Medical)

  • (Private Dental)


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.