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Lead Business Analyst (Owner Experience)


Information Technology
United Kingdom - Bristol Office

About Dyson Digital Business Technology


Dyson’s Global IT applications service has end to end accountability for the design, delivery and support of all business applications which enable our global commercial, operational and enterprise business processes.

This Lead BA role sits within our Owner Experience portfolio, and supports a variety of work in our direct, eCommerce and customer-facing solutions.


About the role 

Reporting to the Senior Manager, Business Analysis, you will:  

  • Head up a single work stream.  

  • Manage analysis activity in order to elicit requirements and inform business decisions.  

  • Lead on the implementation and enhancement of information systems of varying size and complexity in line with business need.  

  • Ensure benefits realisation.  

  • Manage analysis, identification, implementation and development of multiple information systems of varying size in line with business need.  

  • Work with other leads, managers and heads of departments to lead the work of others in area to deliver new information systems or enhancements.  

  • Provide direct and indirect leadership to all BA’s working within work stream.  

  • Devise and plan analysis approach for large-scale projects.  

  • Conduct 121’s with direct reports, providing coaching and mentoring.  

  • Act as an internal consultant and SME to business stakeholders to support decision making.  This may include providing recommendations based on domain knowledge. 

  • Review other’s work products ensuring appropriate quality.  

  • Provide specialist advice on subject to multiple senior stakeholders on very complex issues.  

  • Set the strategic direction of the team, actively seeking opportunities to improve the team’s Way of Working continuously.  

  • Provide resource planning input to investment submissions 


About you:



  • Years (>5) of broad practical experience in an equivalent role, with repeated practice leading and performing business analysis in a variety of complex situations. 

  • Ability to see the overall picture and how individual actions fit within it.  

  • Ability to know what techniques to use and what influences the usage of the various techniques for the tasks.  

  • Strong business acumen. 



  • Professional qualifications e.g.  BCS International Diploma in Business Analysis or IIBA Level 3 Certified Business Analysis Professional (CBAP) ​

  • Experience of working in matrix structures, with cross functional teams and operating under both line reporting and project task managers 

  • Experience of working in agile / scrum framework environments 

  • Good knowledge of AEM, Hybris and SAP 

  • In-depth specialist knowledge gained through professional experience and/or industry qualifications such as the BCS Advance International Diploma. 

  • # LI-Dyson

Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.