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Marketing Campaign Manager


United Kingdom - Malmesbury Office

About us

Things move quickly at Dyson. In twenty-five years, what began with one man and one idea has grown into a global technology company, with over 9,000 people and a presence in over 80 countries. From GB to Singapore and many countries in between, we’ve sold over 100 million machines.  

Our Categories are varied, from the world’s first bladeless fan and market-leading air treatment technology to vacuums making the invisible visible with lasers and haircare products creating style without the damage.  And there’s much more to come.  We have an exciting opportunity for a Go To Market Manager to work on projects across our product categories, driving future growth.   

We take a different approach across our Commercial team with Mission Led Working giving opportunities to work across a breadth of projects to build our future leaders, keeping us agile and ready for every new challenge.  From working on brand new technology and campaigns targeting new audiences to optimising our direct to customer website and developing owner retention initiatives, you will gain breadth of experience, build networks and become an expert, fast.  Working closely with teams such as Engineering, Insights, Creative, Direct, and Owner Experience teams - and in collaboration with global markets - the Commercial Manager will be responsible for the delivery of key projects across our business.   

About the role

Key accountabilities include:   

  • Projects supporting the growth of our direct-to-consumer business 

  • Identifying and developing new ways of retaining our owners and promoting cross category ownership. 

  • Defining Go-to-Market strategies for new product.  Includes product proposition, ranging, accessories, launch planning, media and target audiences. 

  • Working in partnership with RDD on project delivery, translating product specification into compelling owner communications.  

  • Campaign development alongside our creative teams 

  • Close working with Claims & Performance, Legal and IP to ensure alignment on market-leading product claims and testing requirements.   

  • Building of global financial business cases 

  • Working with our global markets to address specific local challenges 

Please note this role is based at our campus in Malmesbury, five days a week.

About you

Key skills & experience required: 

  • +3 years product marketing experience. 

  • Ability to translate complex product technology into a commercially viable proposition for global markets.   

  • Understanding of working across a range of global markets

  • Able to be the voice of Commercial in a multitude of forums, confident to challenge. 

  • Experience of employing data and insights to support and drive decisions with stakeholders across product and ranging. Ability to persuade and negotiate across a range of seniority levels. 

  • Organised, engaged, relentless and commercially astute with the potential to generate and stimulate ideas and opportunities. 

  • Able to make time sensitive decisions under pressure.  

  • Strong project management and planning skills – ability to work across range of teams including Engineering, Legal, Campaign and Market teams.  Exceptional team player with credibility and integrity to earn peer, senior management and cross-functional team confidence quickly, who is flexible and willing to go beyond job description.

  • Excellent communication skills (written and oral).  

  • Proven ability to manage multiple priorities and ensure that deliverables are completed on time and with senior stakeholder agreement. 

  • Understands how to manage change – both across product and legal landscape. 


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.