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Merchandising and Optimisation Executive


Ireland - Dublin Office

About the Role

This role offers a fantastic opportunity to further your career in E-Commerce whilst working for one of the leading technology enterprises in Ireland. Sitting within the Ireland Ecommerce Team, this candidate will contribute towards the ambitious growth of Dyson’s online presence in the Irish market. Joining this fast-paced team, you’ll be responsible for planning and executing content on Dyson’s direct to consumer website, ensuring the ongoing smooth running of Dyson’s ecommerce whilst gaining a wide range of skills and collaborating with colleagues across the Irish business.  

Purpose of the Role

  • The Executive role will support the delivery of a premium experience across and the Dyson Outlet Stores. The role requires a high level of organisation and technical understanding combined with the ability to learn quickly.
  • Main Duties and Responsibilities
  • Setting up E-commerce promotions in line with the trading calendar
  • Managing onsite merchandising and cross-selling spaces
  • Conducting site audits and consistency checking, updating content as appropriate
  • Communicating live issues to key stakeholders to make sure the wider business is informed and kept up to date as appropriate
  • Working with the E-commerce team on major web projects and events such as, Black Friday, multi-variant testing and new product launches.
  • Using web analytics tools - such as Adobe Analytics - to gain actionable insights, influencing key merchandising decisions and supporting the ongoing maintenance of the site.
  • Working with Group teams to optimise SEO performance and grow organic performance.
  • Working with our owner experience team to manage content on website to address key owner tension points and improve net promoter score. 

About You 


  • Demonstrable experience in online content administration role or similar
  • Passionate about ecommerce and the opportunities it brings to drive traffic and sales
  • Self-starter with lots of initiative and a positive attitude
  • Good communication skills, both written & verbal
  • Ability to collaborate with colleagues across different roles and departments, such as marketing and logistics teams


  • Experience with a brand that sells direct to consumers
  • Commercial awareness, experience building business cases to show value of new project initiatives to multiple stakeholders

Technical requirements

  • Experience using a CMS programs (ideally Adobe Experience Manager and/or Hybris).
  • Working knowledge of HTML, CSS and web mark-up languages
  • Strong technical capability, experience briefing development


  • 27 days annual leave pro rata
  • Performance related bonus
  • Pension
  • Life Assurance
  • Discount on Dyson Machines


At Dyson, it's about more than our machines. We recognise that our success comes from our inventive people. We believe in including everybody and supporting you on your journey with us

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.