PR Community Manager - Benelux


Competitive salary + bonus, pension
Communications, PR
Amsterdam - The Netherlands


As part of the PR team, you will work in close collaboration with the marketing team and digital teams to improve the online presence of Dyson and its technologies through the development of an influencer community network. You will be responsible to develop and grow the Dyson Benelux community to improve engagement with Dyson on the existing social networks and forums. 


  • As our PR Community Manager you will support in developing a community strategy across the Benelux region for both consumers and influencers – highlighting platforms that we need be on, and the influencers that we need to build a relationship with for existing and new Dyson Technology
  • Your role will also be to build and empower external communities, actively reaching out, meeting and building strong relationships with community influencers
  • You will have daily direct interaction with consumers, as well as be responsible for identifying the most appropriate social media channels for Dyson
  • To maintain the growth of Dyson on social media, you will identify the right influencers and talent profiles via selected tools and their own network, and set up a collaboration program with them. This will be across all Dyson categories, from floorcare through to our game-changing personal care technology
  • With an eye for analytics, you will report, analyse and monitor KPI's, as well as working with the PR Manager and finance teams to closely manage the Benelux PR budget 
  • You will work closely with internal teams to understand the impact your work has on website traffic generation as well as sales conversion


  • Coming in as our PR Community Manager, you will have existing PR experience with influencer engagement as well as day to management of a PR community and social media 
  • You will be able to demonstrate a strong understanding of the PR community landscape across the Benelux region
  • You will be commercially savvy and have a good understanding of how PR acts as a vehicle to support the broader Dyson Benelux business
  • As our PR Community Manger you will have a high awareness of local and cultural nuances and understand how to engage consumers 
  • You will have excellent communications skills, both written and oral, and not afraid to challenge senior team members when needed
  • You’ll also be able to demonstrate strong project management skills, as well as the ability to balance multiple campaigns, projects and administrative tasks
  • It is also required that you are fluent in both Dutch and English
  • You will be educated to degree level or equivalent


  • Discount on Dyson products
  • Relaxed dress code
  • Pension scheme and holiday plan

Posted: 11 December 2018