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Regional Development Manager


New Zealand - Country Remote

About Us

Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people.

Our Sales team ensures our machines are presented in an appropriate and consistent way that is recognisably Dyson, to clearly explain our technology and create the right customer experience. This builds our reputation and enables the team to deliver solid long-term sales strategies and plans, while recognising and taking advantage of shorter-term opportunities.

At Dyson, we sell by demonstrating. Through our growing network of Dyson “Shop in Shops” and retail spaces, we simply explain how our technology works, and why it’s better. Our Field Sales team are Dyson advocates who know our technology inside out, and are excited about it. In a constantly changing marketplace we sell Dyson technology across the world to leading retailers. We combine global strategy, local market knowledge with the right trading terms to present Dyson in the best possible way.

Our Field Sales team are based in various locations across Australia and New Zealand. They are the eyes, ears and face of our wider sales team, managing the relationships at a store level within our retail partners in a defined territory.

About the Role

Our Regional Development Managers drive engagement and compliance within our retail partners’ stores and build further awareness of the Dyson brand across all our categories – Floorcare, Environmental Control and Beauty. They are responsible for developing and executing strategic sales plans and activities to grow sales volume, value and Dyson market share within a defined territory.

You will build and manage the relationships with our retailers, in order to create a true Dyson customer experience within their retail space and will work closely with our National Account Managers, Marketing and Finance teams to ensure Dyson’s sales strategy is delivered in your area.

Our Regional Development Managers do require a degree of flexibility to meet customer expectations and from time to time this may include evening and weekend events which may require you to stay away from home. 

Main responsibilities include but not limited to:-

  • Proactively own and grow your region by identifying and delivering sales-out opportunities and activities at a store level

  • Be a valued business partner to our retailers by delivering year on year growth (value and volume as defined by your KPI’s)

  • Proactively plan, execute and review all sales activities by account.

  • Conduct robust business discussions with retailers incorporating market intelligence, category facts, sales data and Dyson marketing and promotional plans

  • Execute the 7 steps of a sales call and document accordingly

  • Analyse and interpret sales drivers to influence your call frequency and activity by account

  • Utilise current reporting formats to identify trends and opportunities, or request reporting formats as required

  • Implement and measure return on investment for all sales drivers within your region

  • Work collaboratively with Team Dyson Regional Managers, Shop in Shop Retail Managers and Demonstrators to achieve planned sales-out results

  • Take the lead in developing and delivering both training events and retailer events that inspire and innovate, always showing clear ROI in any activity as well as product training, academies etc

  • Effectively communicate to retail managers and sales staff Dyson policies and procedures (i.e. repairs, returns)

  • Work collaboratively with external providers to deliver a premium brand experience for our consumers eg. Crossmark, iDesign etc.

  • Maintain an active knowledge of all Dyson products including new product development, as well as all relevant product categories including competitor and market intelligence

  • Have full knowledge of your retailers’ internal structure (i.e. Franchisee, Manager, Sales staff, Stock officer, Visual display manager, Claims/Store/Dock person) and develop strong working relationships

About You

To be successful in this role, you will have a strong record of achieving performance targets and solid experience in customer negotiations, presentations and holding strategic business discussions. You will bring strong influencing skills, and entrepreneurial flair to the role, be energetic, results driven with an engaging style and positive approach.

Previous skills & experience:-

  • A valid clean drivers license

  • Previous experience in a similar role, working towards sales targets

  • Retail or consumer goods experience is highly valued

  • Evidence of commercial and financial expertise

  • High level of communication skills, both verbal and written, with well-developed interpersonal and relationship building skills

  • Excellent business presentation skills and high attention to detail

  • Training skills are desirable

  • Strong time management skills

  • Strong skills in Microsoft suite (Excel, PowerPoint & Outlook)


At Dyson, our people are at the heart of everything we do. We value you bringing your whole self to work – your authentic you. We believe that diversity and an inclusive team is what sets us about and brings about great ideas, innovation and growth.

Outside of a competitive salary package, our team members receive impressive product discounts, additional paid annual and personal leave, a generous above market parental leave offering and ongoing learning and development opportunities.

We have a vibrant and diverse culture that is geared towards recognition and realising ambition. 


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.