Skip navigation

Have you considered using our job search? Click here to search our current jobs.

Have you considered using our job search? Click here to search our current jobs.

Senior Category Executive – Personal Care(Hair Care)

Summary

Salary
The successful candidate will receive a competitive compensation package which will include a base salary, allowances and annual performance bonus scheme.
Team
Marketing
Location
Seoul - South Korea

About us

Dyson Korea as well as global is growing rapidly by superior and innovative technologies delivered to market and challenging the status quo. We don’t rest, we work for continuous and high growth, and therefore, we have many new technologies to deliver to market.

 Korea is one of the most important countries for Dyson not only due to its sizeable business but also strategic importance of very competitive electric appliance market.

 Dyson category team is responsible for a category business from its top-bottom line. The role is beyond branding, product marketing, or marketing communication but is expected to develop strategy with deep understanding of market, competitions, retail, and customers. Then, lead execution working with wide range of stakeholders not only in marketing team but also with logistics, sales, finance, etc. The team needs to work as a true business leader for the business.

The role reports to the Senior Category Manager who is responsible for Personal Care (PC) business.


About the role

This person will work together with the Personal Care Category Team and with the Group (Global category team) in the following areas:

 

Communication/campaign planning and its executions for Gifting (Brand building / marketing communication)

•        Develop communication plan, brief to other marketing function teams and agencies, and deliver.

•        This needs to be done working very closely and productively with the other teams inside and outside Dyson

•        Review effectiveness and efficiency of media spending and improve continuously.

•        Gather and analyze data/information needed for planning and evaluations, working with research team or so.

Social Media/Influencer Management

•          Own the Personal Care social media calendar across all platforms – Facebook, Instagram, Kakao, and others

•          Work closely with the ACMs to ensure a consistent tone of voice across brand and care

•          Work alongside with ACMs and CoEs to provide insights to inform creative and develop the first, only, better content to deliver value and engagement to the Dyson community

•          Monitor and maintain a consistent presence and friendly environment across owned and social influencer-paid channels


Project Communication/campaign planning and its executions (Brand building / Marketing communication)

•          Develop communication plan, brief to other marketing function teams and agencies, and deliver.

•          This needs to be done working very closely and productively with the other teams inside and outside Dyson.

•          Review effectiveness and efficiency of media spending and improve continuously.

•          Gather and analyze data/information needed for planning and evaluations, working with research team or so.

 

Marketing administrative works

•       Data source management (of market, product, competition, adverts, sales etc.)

•        Regular contacts to outside suppliers (of creative, media, legal, product, research etc.)

•       Spending budget tracking/management through SAP operation

•       Product purchase and testing set ups.


About you

Experience

Skills

•        University graduate or above. Higher education is preferred but not requirement

•        Four to eight years of working experiences minimum in marketing, business planning, or relevant.

•        Project management experience of bringing strategy in life is a must. A multi-functional project leader experience preferred. 

•        Experience in multimedia strategy, plan, and executions in ATL/BTL is a must

•        In position to develop business or marketing strategy in B to C business is also preferred.

•        Those experiences in strong aspirational brand and/or technology driven brand are plus.

 

•        Communications; should be able to build strong and cooperative relationships with a wide range of people.

•        Self-management; Proven ability to prioritize while multi-tasking a number of high-priority assignments.

•        Problem solving; be able to critically and actively analyze situations, spot issues, and present viable solutions

•        Korean (Native) + English (Business). Need to negotiate, push&pull, agree&disagree both in Korean and English.  


Candidates will have the following personal characteristics:

•        Brainpower; independent thinker and problem solving mindset, strong aptitude in analytics and strategic thinking, rational, and prompt.

•        Organizing priorities, handling multi projects with hands-on attitude

•        Detail oriented; plan and materials produced must be meticulously executed

•        Commitment; strong follow-through, engaging, driven, and dynamic

•        Passion; needs to be passionate about product to sell - e.g. its philosophy, technology, engineering

•        Entrepreneurial; be unafraid to try new things, able to deal with ambiguity, and willing to take risks.

•        Team player; flexible, patient, open to new ideas, and able to work cross-functionally, managing all stakeholders. Strong aptitude in inter-personal communication; clear and concise at all levels.


Benefits

The successful candidate will receive a competitive compensation package which will include a base salary, allowances and annual performance bonus scheme.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.