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Senior E-Commerce Manager - France


France - Paris Office

About Us

Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations and more people.

France region is growing fast for Dyson. After accelerating the region in 2021, much more lies ahead, with E-commerce playing a major role.

About the role

The Senior E-Commerce manager will be at the helm of driving continuous digital customer journey improvements, critical in delivering our stretching revenue and profit targets over the coming years. S/he will be responsible for the strategic direction & new business initiatives for

Key Accountabilities:

Trading and financial responsibility

  • Responsible for Channel P&L & CpA

  • Responsible for GM and trading profit delivery of

  • Deliver and exceed the growth objectives for

  • Work closely with digital analyst to report on performance, insights and optimizations

  • Supports development of KPIs, owns driving and reporting against them

Day2Day Operations

  • Own eCom equation & forecasting for the channel

  • Drive trading plan execution across the teams and on the platform, ensure smooth execution, monitor and report results

  • Ask and answer business questions based on data

  • Ensure close collaboration on campaigns, paid, earned and social media strategies to deliver seamless experience across all product categories

  • Allocation of team resources

  • Owns daily trading of channel


  • Responsible for the strategic channel direction, new business initiatives & full year plan

  • Own delivery of the current strategy

  • Plan and drive business results, while reflecting the broader business targets and longer-term Dyson strategy

  • Strengthen “why” value proposition through differentiated e-commerce strategies

  • Ensure that delivers a premium experience that strengthens the brand and delivers against transformation goals

  • Use advanced content strategies, targeting technologies and analytics to deliver personalised experiences across target audiences

  • Identify problems, challenge status quo, find solutions & make decisions for happy owners

  • Execution of larger projects

  • Plan and develop for the future

Key stakeholder to deliver integrated sales and marketing plans for as part of weekly, monthly and annual planning processes 

  • Develop profitable online programs including eCommerce range planning, promotions, and merchandising solutions to elevate the Dyson brand.

  • Represent in integrated business planning process on a weekly basis

  • Owning web shop related trading meetings.

  • Ensure that best practices and insights are shared with other retailers where appropriate

Onsite & Experience

  • Responsible for building a culture of continuous learning through on-going testing, measurement and optimisation on

  • Build processes, calendars to communicate merchandising plans to various teams across the organisation

  • Partner with category teams to ensure integrated plan across paid, owned and earned media


  • Personal lead of other team members and line manager

  • Be an active subject matter expert on all things digital

  • Support and mentor team members 

  • Develop talents of the future

About You

  • 5/7 years of online marketing and/or sales experience with a major, transactional E-Commerce Web site.

  • At least 3 years of experience working in digital management role with responsibilities including leading teams, managing large scale projects, and launching new products

  • Online customer experience 

  • Bachelor’s Degree required

  • Experience working with a major Web analytics and reporting tool such as Adobe Analytics is desired

  • Experience managing P&L for an e-commerce site

  • Ability to understand the Dyson brand and uphold its integrity

  • Strong communication, presentation, and influencing skills

  • Must have excellent project management skills with the ability to coordinate both internal and external resource in a cross-functional and international organisation.

  • A visionary who is always looking to learn the most cutting-edge methodologies in Web Marketing and in E-Commerce


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.