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Senior Project Manager


Shanghai - China

About us

Reporting to the GCN CoE Programme Management Lead, you will be responsible for the project management of the delivery of a Statement of Work (SoW) for a given content-related project. You will work closely with the creatives in CoE GCN and its hubs plus the approved production partners to ensure that CoE GCN are adequately resourced to deliver high-quality materials on time and to budget through the appropriate levels of governance (Commercial reviews, Creative reviews and Legal reviews).


You will work within resource and budget targets set by the GCN CoE team and will report upon deviations to an agreed SoW to Programme Lead and Planning & Operations Director where appropriate.


You will work closely with the group commercial teams and GCN CoE creative teams to ensure they have a full picture of the projects upon briefing and to ensure that the creative work is in line with the project strategy.


And while you’ll be a part of GCN CoE, you’ll also need to be able to work independently without supervision, ensuring your briefing work is clear to all parties and the creatives will deliver on time. In short, you should be creatively sympathetic but commercially astute with an ability to balance both for the good of a project.


Function Overview

The GCN Centre Of Excellence (CoE) is a newly formed Dyson team responsible for maintaining the visual identity and brand reputation of Dyson across China, Hong Kong and Taiwan. We work


collaboratively with global and regional Dyson creative teams to deliver seamless consumer experiences that instil an understanding of and confidence in the products performance, distinct commercial benefits to the business and ultimately brand advocacy and loyalty.

About the role

1.     Lead the conversation with brief owners and develop a clear SoW during the briefing phase and ensure delivery during the deliver phase.

a.     Must have significant hands-on experience (ideally 5 - 7 years) of producing high production value content especially digital assets with marketing communications objectives.

b.     Well-drilled in end-to-end content delivery, including: shaking down briefs, scoping, creative development, and delivery of projects on time and on budget.

c.      An open-minded approach to different production models and ability to innovate.

d.     Experience of crewing-up productions, pulling in the right expertise according to the task at hand

e.      Have a sound knowledge of the Dyson channels in which content will live (social, retail, broadcast, PR) to be able to advise and direct on strategy and to ensure they receive tailored and impactful content.


2.     Deliver projects, produce campaign related assets that are suitably planned, governed, resourced and managed.


    1. Agree detailed briefs and specifications for new content projects - interrogating brief owners and ensure requirements are justifiable, achievable and meet the overall business objectives.

    2. Lead the conversation with brief owners and develop a clear SoW during the briefing phase and ensure delivery during the deliver phase.

    3. Able to scope large pieces of work, leading the process of breaking down amorphous problems into deliverable solutions.

    4. Confidence in managing production budgets up to £250k and able to build detailed cost estimates and timing plans

    5. Able to identify, mitigate and manage project risks.


  1. Support the Regional Programme Management Lead in supplier management

    1. Support the Regional Programme Management Lead in management of the briefing processes with our suppliers.

    2. Responsible for feeding projects into the SoW and maintaining accuracy on project timings.

    3. Develop relationships with external production partners and be able to cast suppliers depending on the job to be done.

    4. Commercially astute and skilled at negotiating with and the ongoing management of suppliers.

    5. Experience of casting and talent management.

    6. Experience of usage and licensing negotiation and working with legal teams to ensure the appropriate documentation is in place to reflect these agreements.


  1. Work closely with the wider CoE GCN’s Planning and Operations team to transparently communicate risks to the business.

    1. Attend regular planning sessions to communicate status and escalate issues where appropriate

    2. Maintain a close relationship with the CoE GCN creatives team and other CoEs to share best practice and WoW.

    3. Update and maintain all relevant documents (including, but not limited to, the RAG status)

    4. Works closely with the other Project Manager, Producer, Strategist and Media at CoE GCN or wider CoEs on up-to-date resource planning, ensuring the most effective and appropriate use of internal and external resource.

About you

The Senior Project Manager will always have the questions below in the forefront of their minds when making decisions:

  • What and how much are we delivering for this project?

  • Are projects following process and is the business making informed decisions about them based on transparent and clear data?

  • Will we deliver on time and to budget with the booked resource?

  • Are we have existing assets / direction as reference or a new assets needs to be created?

  • What is the impact to deviations from an agreed SoW deliver additional items for launch?



Interview guidance

We are following the government guidelines regarding COVID19. At this time all interviews will be conducted via video or telephone. We’re taking these precautionary measures to protect both our employee and candidate wellbeing. Our Talent Acquisition team will work with you and provide further information as appropriate.