Summary
- Salary
- Competitive
- Team
- E-Commerce
- Location
- Canada - Toronto Office
About Us
Dyson is a global technology enterprise. We’re growing fast and our ambition is huge – more categories, more locations and more people. Dyson launched in Canada in 2006 with our headquarters in the heart of Toronto, where we’ve been recognized as one of the top employers to work for. In recent years, we’ve expanded our reach and grown exponentially across many teams, from digital and direct, to field sales, and our growing number of Dyson Demo stores.
We're committed to our campus culture and want to have people collaborating, developing, and learning from each other. By having everyone on campus together, we have been able to nurture a fantastic social and dynamic environment.
About the role
The Sr. eCommerce Manager will be accountable for delivering Dysoncanada.ca financial targets within Canada. Leading a team of 6 and working cross functionally, they will plan, spearhead, and deliver projects that enhance Dyson’s eCommerce experience, driving eCommerce performance KPIs.
Responsibilities include:
Contribute to Direct strategic planning; develop eCommerce growth strategies to drive traffic, conversion and AOV.
Business partner with cross functional teams (Group, Marketing, Owner Experience, Logistics, IT, COE) to deliver on strategic project roadmap.
Liaise with Media, Affiliate and CRM teams to maximize productivity of web traffic. Lead AEO/SEO strategy and processes to increase organic traffic share.
Lead marketing and communication plans to grow Direct awareness and improve positioning of ‘Why Buy Direct’ proposition. Influence Group, Marketing, and COE partners to ensure optimal campaign assets and marketing support to achieve objectives.
Lead critical portions of our weekly trading cadence drawing and sharing insights and actions with the support of the eCommerce Merchandisers and Analytics team.
Own and obsess our Ecomm Equation forecast both from a long-range (annual, quarterly) and short-range (monthly, weekly) planning perspective.
Oversee site merchandising team; provide coaching and development to ensure optimal delivery of category KPIs through new product launches, promotions and web journey optimizations.
Lead development of data-driven testing & enhancement roadmap to improve customer experience, with support from Analytics and Site Operations team. Develop business cases to prioritize investment based on impact and influence timely delivery via Global teams.
Manage eCommerce Budget (BBI) in partnership with Marketing – prioritize spend to maximize eComm target delivery.
Establish and evolve team processes; reinforce a performance driven trading culture and find operational efficiencies to ensure all cross-functional teams are working together successfully.
Champion the CA eCommerce vision and progress; provide regular updates on plans, enhancements and report against KPIs to key stakeholders throughout the organization:
Contribute to monthly leadership team topics as required
Share quarterly eComm business reviews to CA leadership and Marketing team to align on plans and resources to deliver
Socialize eCommerce success stories within the local and global community (Celebrating wins, sharing key learnings and advocating on behalf of Canada)
About you
Bachelor’s Degree required
8-10 years of online ecommerce experience
Ambitious, driven and open to learning what other functions do and how they impact our Ecommerce business; contagious energy and drive to constantly develop new, better ways of working
Proactive – always looking for ways to improve
Objective (data driven), enthusiastic, committed, flexible and creative
Attention to detail and accuracy in reporting
Personable, ability to work well with a variety of different personality types and skill sets
Comfort with ambiguity and a dynamic business landscape. Demonstrated ability to own and manage multiple tasks and projects.
Ability to build meaningful relationships to collaborate with both local and Dyson HQ teams
Experience onboarding new technology andsystems with IT partners
Proven success developing business cases that resulted in outcomes
An innovative thinker with Web Merchandising expertise, and a proven track record. Must have experience working with a transactional Website.
Ability to put the consumer at the center, and apply critical thinking to journey design choices, into and within the site
Experience managing P&L for an ecommerce site is a strong plus
Digital marketing and agency experience is a strong plus
Site merchandising specific experience is a plus
International experience a plus
Google and Adobe analytics experience preferred
Ability to understand the Dyson brand and uphold its integrity
Strong communication and presentation skills. Ability to create executive level slides by distilling clear insights and ‘so-what’ in a pinch.
Ability to drive projects from concept through implementation and to analyze post-campaign results. Project management skills to coordinate both internal, external resource and Dyson HQ team in a cross-functional organization
Advanced knowledge/ proficiency in Microsoft Excel, Word, PowerPoint and Outlook required
Benefits
At Dyson, how we reward you is linked to our high-performance culture. But it’s about more than salary and bonus. Through a package of financial, lifestyle and health benefits, we support whatever stage of life you’re in and the moments that matter.
Financial benefits:
Dyson Matching RSP contributions
Company Paid Life Insurance and Accidental Death and Dismemberment (AD&D)
Short-Term and Long-Term Disability
Employee Referral Program
Generous Dyson Product Discounts
Lifestyle benefits:
Competitive Paid Time Off including Floater Holiday, Sick, and Vacation Time
Generous Maternity Leave Program
Employee Assistance Program
Dyson is committed to fostering an inclusive and accessible environment that reflects the diversity of the community in which we live. If requested, we will provide reasonable accommodation during the recruitment process for persons with disabilities. Contact us at americas.talentacquisition@dyson.com for more information. Dyson is an Equal Opportunity Employer.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Dyson is committed to the full inclusion of all qualified individuals. As part of this commitment, Dyson will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. If reasonable accommodation is needed, please contact Americas Talent Acquisition at ustalentacquisition@dyson.com
